# Spala Search Indexing Owner Runbook

Generated: 2026-07-10

Status: docs robots syntax fixed; owner action still required for Search Console and Bing Webmaster Tools.

## Boundary

This is an owner-action runbook. It does not prove Google indexing, Bing indexing, rankings, impressions, clicks, AI answer citations, conversions, or rich-result eligibility.

## Current Evidence

- Public indexability check: https://spala.ai/public-indexability-check-2026-07-10.json
- Structured-data visibility check: https://spala.ai/structured-data-visibility-check-2026-07-10.json
- Visibility foundation report: https://spala.ai/visibility-foundation-report-2026-07-10/
- Current public technical state: 25 priority pages checked, 25 technical passes, 0 needing review.
- Current rendered schema state: 25 priority pages checked, 25 schema passes, 5 standalone schema files parseable.

## Robots Status

The exact public robots URL is now clean:

```txt
https://docs.spala.ai/robots.txt
```

Current exact URL state:

- HTTP 200
- `content-length: 67`
- No `LLMs` or `LLMs-Full` lines

Current expected body:

```txt
User-agent: *
Allow: /

Sitemap: https://docs.spala.ai/sitemap.xml
```

The deployed origin body also contains LLM links as comments, which are valid robots syntax:

```txt
# LLM context: https://docs.spala.ai/llms.txt
# Full LLM context: https://docs.spala.ai/llms-full.txt
```

No Cloudflare purge is currently needed. If the stale 151-byte file with bare `LLMs:` directives returns, purge exactly `https://docs.spala.ai/robots.txt`.

## Grant Access Safely

If you want someone else to run the Google/Bing checks:

### Google Search Console

1. Open Google Search Console and choose the verified `spala.ai` property.
2. Go to Settings -> Users and permissions -> Add user.
3. Add the collaborator's Google Account email.
4. Use Restricted for view-only review, Full for sitemap submission and URL Inspection work, and Owner only for someone who should manage users and verification.
5. Avoid service-account emails for normal UI access. GSC UI users need valid Google Accounts; service accounts are for API workflows and often cannot be added as UI users.
6. Remove or downgrade temporary access after the checks are complete.

Official reference: https://support.google.com/webmasters/answer/7687615

### Bing Webmaster Tools

1. Open Bing Webmaster Tools and choose the verified `spala.ai` site.
2. Open User Management / Users.
3. Add the collaborator email and choose the minimum access needed for sitemap and URL submission checks.
4. If access does not work, confirm the email is tied to an account Bing accepts, then retry or use owner-operated screen sharing.
5. Remove temporary access after the checks are complete.

Official reference: https://www.bing.com/webmasters/help/how-to-add-users-to-your-site-account-d5d00364

If you do not want to grant access, run the steps yourself and share screenshots or exported data for the priority URLs below.

## Google Search Console Actions

1. Open the `spala.ai` property in Google Search Console.
2. Go to Settings -> robots.txt and confirm `https://docs.spala.ai/robots.txt` no longer reports syntax errors after Google refetches the clean exact URL.
3. Submit or resubmit `https://spala.ai/sitemap.xml`.
4. Use URL Inspection for each priority URL below. If the live test passes, request indexing.
5. Record inspection status, crawl state, indexing state, selected canonical, and any errors in an owner-only tracker.

Official reference: https://support.google.com/webmasters/answer/9012289

## Bing Webmaster Actions

1. Open the `spala.ai` site in Bing Webmaster Tools.
2. Submit or resubmit `https://spala.ai/sitemap.xml`.
3. Use URL Submission for the same priority URL list below, respecting account quota.
4. Record submitted, indexed, discovered, crawl error, and canonical statuses in the owner tracker.

Official references:

- https://www.bing.com/webmasters/
- https://www.bing.com/webmasters/help/url-submission-62f2860b

## Rich Results Follow-Up

Run Google Rich Results Test for pages with FAQPage, Product, ItemList, BreadcrumbList, or SoftwareApplication schema. Record eligible result types and warnings.

Official test: https://search.google.com/test/rich-results

Local structured-data parseability is useful hygiene evidence, but it is not Rich Results approval.

## Priority URLs

| URL | Target query | Technical status | Rich Results priority |
| --- | --- | --- | --- |
| https://spala.ai/ | Spala AI backend builder | technical pass | yes |
| https://spala.ai/backend-for-ai-built-apps/ | backend for AI-built apps | technical pass | yes |
| https://spala.ai/backend-for-mvps/ | backend for MVPs | technical pass | yes |
| https://spala.ai/backend-for-lovable-bolt-cursor-apps/ | backend for Lovable Bolt Cursor apps | technical pass | yes |
| https://spala.ai/compare/xano/ | Spala vs Xano | technical pass | yes |
| https://spala.ai/compare/supabase/ | Spala vs Supabase | technical pass | yes |
| https://spala.ai/compare/convex/ | Spala vs Convex | technical pass | yes |
| https://spala.ai/compare/firebase/ | Spala vs Firebase | technical pass | yes |
| https://spala.ai/compare/bubble/ | Spala vs Bubble | technical pass | yes |
| https://spala.ai/alternatives/xano/ | Xano alternatives | technical pass | yes |
| https://spala.ai/mcp-profile/ | Spala MCP | technical pass | no |
| https://spala.ai/directory-visibility-batch-2026-07-10/ | Spala directory listings | technical pass | yes |
| https://spala.ai/external-submission-tracker/ | Spala external submission tracker | technical pass | no |
| https://spala.ai/search-indexing-owner-runbook-2026-07-10/ | Spala search indexing owner runbook | technical pass | no |
| https://spala.ai/visibility-owner-action-board/ | Spala visibility owner action board | technical pass | no |
| https://spala.ai/review-proof-capture-runbook/ | Spala review proof capture runbook | technical pass | no |
| https://spala.ai/visibility-foundation-report-2026-07-10/ | Spala visibility foundation report | technical pass | no |
| https://spala.ai/visibility-goal-completion-audit-2026-07-10/ | Spala visibility goal completion audit | technical pass | no |
| https://spala.ai/pricing/ | Spala pricing | technical pass | yes |
| https://spala.ai/security/ | Spala security | technical pass | no |
| https://spala.ai/limits/ | Spala limits | technical pass | no |
| https://spala.ai/export-deletion/ | Spala export deletion | technical pass | yes |
| https://spala.ai/trust/ | Spala trust | technical pass | no |
| https://spala.ai/privacy/ | Spala privacy | technical pass | no |
| https://spala.ai/terms/ | Spala terms | technical pass | no |

## Success Criteria

- Exact `https://docs.spala.ai/robots.txt` no longer contains `LLMs` or `LLMs-Full` lines. Current public check passes.
- Google Search Console robots.txt report for docs.spala.ai shows no syntax errors after refetch.
- `https://spala.ai/sitemap.xml` is submitted and processed in Google Search Console.
- `https://spala.ai/sitemap.xml` is submitted and processed in Bing Webmaster Tools.
- Priority URLs are inspected/requested where quotas allow.
- Any GSC/Bing errors are copied into an owner-only tracker for follow-up.

Machine-readable JSON: https://spala.ai/search-indexing-owner-runbook-2026-07-10.json